{"id":1732,"date":"2020-01-25T16:38:25","date_gmt":"2020-01-25T07:38:25","guid":{"rendered":"https:\/\/www.ecjissenkai.com\/blogs\/?p=1732"},"modified":"2021-03-02T10:55:15","modified_gmt":"2021-03-02T01:55:15","slug":"%e3%83%8d%e3%83%83%e3%83%88%e3%82%b7%e3%83%a7%e3%83%83%e3%83%97%e3%80%80-cpa%e3%83%bbcvr%e3%83%bbltv%e3%81%a8%e3%81%af","status":"publish","type":"post","link":"https:\/\/www.ecjissenkai.com\/blogs\/?p=1732","title":{"rendered":"\u30cd\u30c3\u30c8\u30b7\u30e7\u30c3\u30d7\u3000 CPA\u30fbCVR\u30fbLTV\u3068\u306f"},"content":{"rendered":"<div style=\"position: relative; padding-bottom: 56.25%;\">\n<iframe style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%;\" src=\"https:\/\/www.youtube.com\/embed\/AUnNvFxbQhE\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe><\/p>\n<\/div>\n<p><a href=\"https:\/\/www.amazon.co.jp\/gp\/product\/4839974837\/ref=as_li_tl?ie=UTF8&#038;tag=dec01-22&#038;camp=247&#038;creative=1211&#038;linkCode=as2&#038;creativeASIN=4839974837&#038;linkId=22d1bd01f2cd72024376b1b443a3681b\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-2704\" src=\"https:\/\/www.ecjissenkai.com\/blogs\/wp-content\/uploads\/2020\/01\/728x90_01-300x37.jpg\" alt=\"\u300c\u30cd\u30c3\u30c8\u30b7\u30e7\u30c3\u30d7\u300c\u52dd\u5229\u306e\u6cd5\u5247\u300d \u30e9\u30f3\u30c1\u30a7\u30b9\u30bf\u30fc\u6226\u7565\u300d\uff08\u30de\u30a4\u30ca\u30d3\u51fa\u7248\u520a\uff09\" width=\"728\" height=\"90\" srcset=\"https:\/\/www.ecjissenkai.com\/blogs\/wp-content\/uploads\/2020\/01\/728x90_01-300x37.jpg 300w, https:\/\/www.ecjissenkai.com\/blogs\/wp-content\/uploads\/2020\/01\/728x90_01-624x77.jpg 624w, https:\/\/www.ecjissenkai.com\/blogs\/wp-content\/uploads\/2020\/01\/728x90_01.jpg 728w\" sizes=\"auto, (max-width: 728px) 100vw, 728px\" \/><\/a><\/p>\n<div style=\"position: relative; padding-bottom: 56.25%;\">\n<p><b>\u25a0CPA\u30fbCVR\uff08\u8ee2\u63db\u7387\uff09\u30fbLTV<\/b><br \/>\n\u8ee2\u63db\u7387\uff08CVR\uff09\u306f\u3001<br \/>\n\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570 \u00f7 \u30b5\u30a4\u30c8\u5168\u4f53\u306e\u30bb\u30c3\u30b7\u30e7\u30f3\u6570<br \/>\n\u8ee2\u63db\u7387\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30ec\u30fc\u30c8\u3001CVR\u3068\u3082\u8a00\u3044\u307e\u3059\u3002<br \/>\n\u8ee2\u63db\u7387\u306f\u300c\u8cfc\u5165\u8ee2\u63db\u7387\u300d\u306e\u3053\u3068\u3067\u3001\u30a2\u30af\u30bb\u30b9\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306e\u5185\u3001\u3069\u306e\u304f\u3089\u3044\u304c\u8cfc\u5165\u8005\u306b\u8ee2\u63db\u3057\u305f\u306e\u304b\uff1f<br \/>\n\u3092\u8868\u3059\u6307\u6a19\u3067\u3059\u3002<br \/>\n\u305f\u3068\u3048\u3070\u3001\uff11\uff10\uff10\u4eba\u304c\u5546\u54c1\u30da\u30fc\u30b8\u306b\u30a2\u30af\u30bb\u30b9\u3057\u3066\uff11\u4eba\u304c\u8cfc\u5165\u3057\u305f\u5834\u5408\u3001\u8ee2\u63db\u7387\u306f\uff11\uff05\u3068\u306a\u308a\u307e\u3059\u3002<br \/>\nCPA\u3068\u306f\u3001Cost Per Acquisition\uff08\u7372\u5f97\u30fb\u53d6\u5f97\uff09\u306e\u7565\u3067\u3059\u3002<br \/>\n\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\uff08CV\uff091\u4ef6\u3042\u305f\u308a\u306b\u304b\u304b\u3063\u305f\u5e83\u544a\u8cbb\u7528\u3092\u793a\u3059\u5024\u3067\u3059\u3002<br \/>\nEC\u5b9f\u8df5\u4f1a\u3067\u306f\u4e3b\u306b\u65b0\u898f\u7372\u5f97\u30b3\u30b9\u30c8\u306e\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002<br \/>\n\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3092\u904b\u7528\u3057\u3066\u3044\u308b\u5834\u5408\u306b\u306f\u3001\u4e3b\u306b\u6708\u6b21\u306e\u5e83\u544a\u8cbb\u7528\u306b\u5bfe\u3059\u308b\uff11\u4ef6\u3042\u305f\u308a\u306e<br \/>\n\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u304b\u304b\u3063\u305f\u5e83\u544a\u8cbb\u7528\u3067\u7b97\u51fa\u3059\u308b\u5834\u5408\u304c\u591a\u3044\u3067\u3059\u3002<br \/>\nCPA\uff1d\u6708\u6b21\u306e\u5e83\u544a\u8cbb\u7528\u00f7\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\uff08\u30cd\u30c3\u30c8\u30b7\u30e7\u30c3\u30d7\u306e\u5834\u5408\u306f\u6ce8\u6587\u6570\uff09<br \/>\n\u305f\u3068\u3048\u3070\u6708\u984d\u5e83\u544a\u4e88\u7b97\u304c\uff11\uff10\u4e07\u5186\u3060\u3063\u305f\u5834\u5408\u3001\u305d\u306e\u6708\u306b\uff15\uff10\u4ef6\u306e\u53d7\u6ce8\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\uff09\u304c<br \/>\n\u3068\u308c\u305f\u3068\u3057\u307e\u3059\u3068\u3001\uff11\uff10\u4e07\u5186\u00f7\uff15\uff10\u4ef6\uff1d\uff12\uff10\uff10\uff10\u5186\u3068\u306a\u308a\u3001<br \/>\nCPA\uff1d\uff12\uff10\uff10\uff10\u5186\u3001\u3064\u307e\u308a\uff11\u4ef6\u5f53\u305f\u308a\u306eCV\u5f53\u305f\u308a\u3001\uff12\uff10\uff10\uff10\u5186\u306e\u30b3\u30b9\u30c8\u304c\u304b\u304b\u3063\u3066\u3044\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<br \/>\n\u3053\u308c\u304c\u9ad8\u3044\u306e\u304b\u3001\u4f4e\u3044\u306e\u304b\uff1f\u306f\u3001\u5e83\u544a\u306e\u76ee\u7684\u306b\u3088\u3063\u3066\u5909\u308f\u308a\u307e\u3059\u3002<br \/>\n\uff11\u4ef6\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3067\u3057\u3063\u304b\u308a\u3068\u5229\u76ca\u3092\u4e0a\u3052\u305f\u3044\u5834\u5408\u306f\u3001\u6700\u4f4e\u3067\u3082\u5e73\u5747\u5ba2\u5358\u4fa1\u306b\u304a\u3051\u308b\u7c97\u5229\u76ca\u984d\u3088\u308a\u3082<br \/>\nCPA\u306f\u4f4e\u304f\u306a\u3044\u3068\u5132\u3051\u304c\u51fa\u307e\u305b\u3093\u3002\u5e73\u5747\u5ba2\u5358\u4fa1\u304c\uff15\uff10\uff10\uff10\u5186\u3067\u3001\u7c97\u5229\u7387\u304c\uff14\uff10\uff05\u306e\u5834\u5408\u3001<br \/>\n\u7c97\u5229\u984d\u306f\uff12\uff10\uff10\uff10\u5186\u3067\u3059\u306e\u3067\u3001CPA\u306f\uff12\uff10\uff10\uff10\u5186\u3088\u308a\u4e0b\u3052\u306a\u3051\u308c\u3070\u3001\uff11\u4ef6\u5f53\u305f\u308a\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3067<br \/>\n\u5229\u76ca\u304c\u51fa\u307e\u305b\u3093\u306e\u3067\u3001\u305d\u308c\u3088\u308a\u3082\u4e0b\u3052\u308b\u3053\u3068\u304c\u5fc5\u8981\u3068\u306a\u308a\u307e\u3059\u3002\u3053\u308c\u304c\u76ee\u6a19CPA\u306e\u8003\u3048\u65b9\u3067\u3059\u3002<br \/>\n\u3057\u304b\u3057\u3001LTV\uff08\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff09\u304c\uff11\u4eba\u5e73\u5747\uff11\u5e74\u9593\u3067\u6708\u306b\uff11\u56de\u8cfc\u5165\u3057\u3066\u304f\u308c\u308b\u5834\u5408\u3001LTV\u306f<br \/>\n\uff11\u5e74\u9593\u3067\uff11\uff12\u56de\u8cfc\u5165\u00d7\uff08\u5e73\u5747\u5ba2\u5358\u4fa1\uff15\uff10\uff10\uff10\u5186\u00f7\u7c97\u5229\u76ca\u7387\uff14\uff10\uff05\uff1d\u7c97\u5229\u76ca\u984d\uff12\uff10\uff10\uff10\u5186\uff09\uff1d\uff12\uff14\uff10\uff10\uff10\u5186<br \/>\n\u3068\u306a\u308a\u307e\u3059\u3002\u3053\u308c\u304cLTV\u3067\u3059\u3002<br \/>\n\u304a\u5ba2\u69d8\u4e00\u4eba\u3092\u7372\u5f97\u3059\u308b\u3068\u5e74\u9593\uff12\uff14\uff10\uff10\uff10\u5186\u306e\u5229\u76ca\u3092\u751f\u307f\u51fa\u3059\u3068\u306a\u308b\u3068\u3001CPA\uff12\uff10\uff10\uff10\u5186\u304b\u3051\u3066\u3082\u3001<br \/>\n\u5dee\u3057\u5f15\u304d\uff12\uff12\uff10\uff10\uff10\u5186\u306e\u5229\u76ca\u304c\u751f\u307e\u308c\u307e\u3059\u3002\u3053\u308c\u3060\u3063\u305f\u3089CPA\uff12\uff10\uff10\uff10\u5186\u3067\u3082\u5408\u3044\u307e\u3059\u3088\u306d\u3002<br \/>\n\u6975\u7aef\u306a\u8a71\u3001CPA\uff11\u4e07\u5186\u304b\u3051\u3066\u3082\u3001\u5dee\u3057\u5f15\u304d\uff11\uff12\uff10\uff10\uff10\u5186\u5132\u304b\u308b\u8a33\u3067\u3001\uff11\u4eba\u306e\u9867\u5ba2\u3092\u7372\u5f97\u3057\u305f\u3089<br \/>\n\u78ba\u5b9f\u306b\uff11\uff12\uff10\uff10\uff10\u5186\u7a3c\u3052\u308b\u3068\u306a\u3063\u305f\u3089\u3001CPA\uff11\u4e07\u5186\u306f\u5b89\u3044\u3068\u601d\u3044\u307e\u3059\u3002<br \/>\nLTV\u306f\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\u3068\u8a33\u3055\u308c\u307e\u3059\u304c\u3001\u5b9f\u969b\u306f\u300c\u751f\u6daf\u306e\u53d6\u5f15\u984d\u306b\u304a\u3051\u308b\u7c97\u5229\u76ca\u984d\u300d\u3067\u306f\u306a\u304f<br \/>\n\u300c\u7279\u5b9a\u671f\u9593\uff08\u53d6\u5f15\u958b\u59cb\u304b\u3089\uff11\u5e74\u9593\u7b49\uff09\uff1d\u671f\u9593LTV\u300d\u3067\u8a66\u7b97\u3059\u308b\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u3002<br \/>\n\u3053\u308c\u306f\u3001\u300c\u3069\u306e\u304f\u3089\u3044\u306e\u671f\u9593\u3067\u6295\u8cc7\u3057\u305f\u30b3\u30b9\u30c8\u3092\u56de\u53ce\u3067\u304d\u308b\u304b\u300d\u3068\u3044\u3046\u3001<br \/>\n\u4e00\u5b9a\u671f\u9593\u5185\u306e\u5229\u76ca\u306b\u5bfe\u3059\u308b\u5e83\u544a\u6bd4\u7387\u3092\u7b97\u51fa\u3059\u308b\u306e\u306b\u4fbf\u5229\u3060\u304b\u3089\u3067\u3059\u3002\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u25a0CPA\u30fbCVR\uff08\u8ee2\u63db\u7387\uff09\u30fbLTV \u8ee2\u63db\u7387\uff08CVR\uff09\u306f\u3001 \u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570 \u00f7 \u30b5\u30a4\u30c8\u5168\u4f53\u306e\u30bb\u30c3\u30b7\u30e7\u30f3\u6570 \u8ee2\u63db\u7387\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30ec\u30fc\u30c8\u3001CVR\u3068\u3082\u8a00\u3044\u307e\u3059\u3002 \u8ee2\u63db\u7387\u306f\u300c\u8cfc\u5165\u8ee2\u63db\u7387\u300d\u306e\u3053\u3068\u3067\u3001\u30a2\u30af\u30bb\u30b9\u3057\u305f [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1777,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,8,16],"tags":[],"class_list":["post-1732","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web","category-you-tube","category-16"],"aioseo_notices":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.ecjissenkai.com\/blogs\/index.php?rest_route=\/wp\/v2\/posts\/1732","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecjissenkai.com\/blogs\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ecjissenkai.com\/blogs\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ecjissenkai.com\/blogs\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecjissenkai.com\/blogs\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1732"}],"version-history":[{"count":4,"href":"https:\/\/www.ecjissenkai.com\/blogs\/index.php?rest_route=\/wp\/v2\/posts\/1732\/revisions"}],"predecessor-version":[{"id":2898,"href":"https:\/\/www.ecjissenkai.com\/blogs\/index.php?rest_route=\/wp\/v2\/posts\/1732\/revisions\/2898"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecjissenkai.com\/blogs\/index.php?rest_route=\/wp\/v2\/media\/1777"}],"wp:attachment":[{"href":"https:\/\/www.ecjissenkai.com\/blogs\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1732"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ecjissenkai.com\/blogs\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1732"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ecjissenkai.com\/blogs\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1732"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}